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VetPartners Member Spotlight: Robin Brogdon

Nov 16, 2020 at 2:42 pm

Today’s VetPartners Member Spotlight shines on Robin Brogdon, owner of BluePrints Veterinary Marketing Group. Robin  has been a VetPartners member since 2007. Read on to learn more about Robin.

What sets you apart from your competitors?

BluePrints works exclusively with emergency and specialty practices, as well as industry. As a full service marketing and management consulting firm, we offer traditional, as well as digital marketing services. It all starts with a solid brand – and then effective marketing tools can be developed to achieved defined goals. Every great brand is a story!

Why do you do what you do?

I want to make sure every pet owner is aware of and has access to the expertise of a specialist if/when their pet is in need. Most don’t know they even exist. Likewise, we want to help our referral practice clients become aware of and utilize the best resources from industry to help them operate at the highest level.

How did you first get started in the industry?

After our first dog was diagnosed with lymphoma by our family veterinarian, we were referred to an oncologist. That oncologist hired me to run her business and so it began. After building and running a large multi-specialty hospital, I decided that by launching BluePrints, I could help more specialists develop collaborative relationships with GPs – and help more pets.

If you had an animal as an alter-ego, what animal would it be and why?

I would be a mutt. I am extremely resourceful and adaptable and feel like mutts can be anything – scrappy, lovable, misunderstood at times, but have their own merits and beauty ready to be shared.

How can people learn more about you and your work?

My team and I are showcased on blueprintsvmg.com. I have an incredible group of dedicated and talented individuals that work tirelessly to advance the cause. Please get to know BluePrints and the people that make a difference in the lives of so many by visiting us online. Thank you!

You can also view Robin’s full member profile for more information here!

* All VetPartners members have the opportunity to participate in the VetPartners Member Spotlight. Each participant has completed their own questionnaire for the blogs and social media posts, and answered their chosen questions as they see fit. Contact the specific VetPartners member if you have questions or com.

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McArthur, Elizabeth

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